Questions a serious buyer asks.

A US-registered LLC in your name, with 100% of the cap table. The EIN, business banking, marketplace seller accounts (Amazon, Walmart, Shopify, TikTok Shop, Etsy), the brand, the SKUs, and the inventory all sit inside that entity. We hold no equity, no profit interest at exit, and no operating control beyond the term of the agreement. If you stop working with us, the asset is still yours.

No royalty, no territory restriction, no brand-standard audits, no buy-back of the trade name. You own the entity and the brand outright. We are paid through profit share during the operating term, not a percentage of gross or a recurring license fee. You can also sell the business — which a franchisee typically cannot do without franchisor consent.

Operator cohort data is shared on the qualification call. Ranges vary materially by configuration (wholesale only vs. wholesale + private label), capital deployed, category, and how aggressively profit is reinvested into inventory. We will not project numbers on a public page. No revenue, profit, or return on capital is guaranteed. Past operator outcomes do not predict future results.

Plan on 1–2 hours per week once the business is operating: review the written weekly update, approve material spend above an agreed threshold, sign off on new SKUs or brand decisions you care about. You are the owner, not the operator. The Operations Manager, Brand Lead, Creative Director, and Fulfillment Lead handle the day-to-day. If you want to be more involved, you can be. Most of our partners prefer not to be.

Four named roles are assigned to your business: an Operations Manager (P&L owner, supplier and 3PL coordination), a Brand Lead (positioning, SKU strategy, marketplace listings), a Creative Director (AI-generated video and product creative shipped under your brand), and a Fulfillment Lead (inventory planning, 3PL, returns). They report into our org, not yours. You meet the team during onboarding.

Build fee ranges from $30K to $75K depending on configuration: wholesale only, wholesale plus one private label, or wholesale plus two private labels with multi-marketplace expansion. You should also plan for working-capital reserves to fund inventory reorders during the first 6–9 months before the business is consistently self-funding. The qualification call walks through the right configuration for your capital base.

There are no income guarantees. If the business is not profitable at month 16, the buyback policy applies: we buy the LLC back and refund every dollar you put in, subject to the terms of the partner agreement. Outside of that policy, your options are: continue operating and reinvest into different SKUs, request a strategic review with our team, or sell the asset. We'll talk through what we've learned from operators whose businesses struggled — usually a mix of category, capital, and reinvestment discipline — on the call.

Yes. You own the LLC, the brand, the marketplace accounts, and the inventory, so the business can be listed and transacted like any other operating e-commerce business. Profitable storefronts in this category typically trade on Empire Flippers, Acquire.com, and similar marketplaces at 3–5× annual SDE. We do not take a cut at exit and we do not have a right of first refusal.

Months 1–3 (build phase): expect 2–4 hours per week. You will need to sign formation paperwork, review and approve the brand and SKU shortlist, and make decisions on initial inventory levels. After operational handover, time commitment drops to the 1–2 hours per week described above. We will not pretend the first 90 days are zero work. They are not.